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We are

Human Centered

Focusing on human needs, desires, and motivations, we utilize diverse research methods to swiftly uncover unexpected and tangible solutions.

Future Focused

As creative, analytical thinkers, we navigate the present to deliver results while envisioning opportunities for a better tomorrow.

Collaborative + Resourceful

We understand your challenges, aligning our efforts with your goals, using diverse research methods and tools tailored to your needs.

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F'inn Values

We created F’inn to inspire leaders to discover and hold on to great ideas, give them purpose and make them real. From startups and non-profits to worldwide Fortune 500 companies, we bring together a curious, experienced team of marketers, researchers, brand makers, writers, and designers to uncover opportunities and inspire breakthroughs.

  • We keep our promises and never let our clients down.

  • We earn trust with honesty, openness and clear communication 

  • We seek to understand the world around us by questioning assumptions and the status quo. We recognize there is always more to learn.

  • Expertise without ego

  • Life is too short, we always support our people

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Our team

WE ARE: DATA SCIENTISTS + SOCIOLOGISTS + ENTREPRENEURS + ACADEMICS + SOCIAL JUSTICE ADVOCATES + PEOPLE OBSERVERS +  MUSICIANS + ENVIRONMENTALISTS + STORYTELLERS + CREATIVES + MORE.

Greg Robison

Founder

Lisa Phelan

Founder

Stephen Bohnet

Founder

Tammi Taylor

Founder

Brian Baecker

Vice President

Craig Parks

Innovation Director

Dana Smiles

Innovation Director

Eddie San Juan

Innovation Analyst

Lisa Maruri

Vice President

Lou Riordan

Innovation Director

Maria Jacome Espinoza

Innovation Analyst

Marisa Olguin

Vice President

Mercy Tran

Innovation Manager

Nick Campanelli

Innovation Manager

Stacey Webb

Innovation Specialist

Molly Buckleitner

Innovation Specialist

Megan Bohnet

Project Administrator

Avalon Leonetti

Lead Designer

No more tradeoffs

Al tools that only researchers could imagine We're building something really cool. Embracing Al and creating tools for researchers, by researchers. Eliminating the barriers that keep us all from fully indulging our curiosity.

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